Homegrown by Heroes
Ohio Proud partners with the Homegrown by Heroes program, to support and promote those who are actively serving in any U.S. military branch and Ohio’s veteran farmers. The Homegrown by Heroes program is a program that certifies agricultural products from veteran farmers, ranchers, and fisherman. The distinctive logo serves as identification to prospective consumers that the products were locally grown or raised by a veteran. From the grocery shelf to the farmers’ market to on-line retail, this label adds an extra incentive to consumers when making a purchase decision.
Goals for Homegrown By Heroes
• Provide Ohio farmers who served in the military distinctive marketing/branding power to their locally grown and raised agriculture products at the point of sale.
• Afford consumers the opportunity to identify agriculture products produced by Ohio Proud veteran-farmers at the point of sale.
• Afford consumers the opportunity to support Ohio Proud veteran-farmers by identifying and purchasing their agriculture products at the point of sale.
Homegrown by Heroes was started in Kentucky by the Kentucky Department of Agriculture and was launched by the Farmer Veteran Coalition in 2013. The Farmer Veteran Coalition is based in Davis, California. The program helps veterans to develop careers in agriculture through partnerships of the agricultural and military communities. Veterans are encouraged to apply by visiting www.hgbh.org or email HBH@farmvetco.org.
For more information on Homegrown by Heroes or The Farmer Veteran Coalition please contact:
Veteran Service Provider
Farmer Veteran Coalition
Office: (530) 756-1395
Farmer Veteran Coalition Headquarters
4614 2nd Street, Suite 4
Davis, CA 95618